04SEO

SEO for Shopify stores and websites

Technical and on-page SEO, structured data and rich results, so Google can rank what you sell. I set it up at launch and keep it working afterwards, because rankings decay when a site stops moving.

Covers
  • Google Search Console
  • keyword research
  • Semrush
  • technical SEO
  • schema.org
  • hreflang

Where the work goes

Shopify SEO in 2026 is five workstreams: technical health, on-page fundamentals, content, structured data and AI-search readiness. The platform handles some of the technical base for you. Everything else is work somebody has to do.

  • Technical SEO: crawl and index status in Google Search Console, duplicate URLs, redirects, broken links and Core Web Vitals
  • On-page fundamentals: titles, meta descriptions, one clear H1 and internal links, on collections and top products as well as the homepage
  • Keyword research, so each important page targets a phrase people search for
  • Structured data in schema.org: products, prices, availability, reviews, FAQs and your organization
  • hreflang for stores that sell in more than one language

Launch, then upkeep

Part of SEO is a project with an end: the first technical cleanup, the structure and the markup. The rest never stops. Markup breaks when themes and apps update, content goes stale, and Search Console needs checking every month.

So I sell ongoing SEO as part of a care plan. Base keeps your launch SEO and schema intact. Summit and Peak add technical SEO and AI-search upkeep. The keyword SEO add-on covers content updates, new content and ranking reports.

What I won’t promise

Results take months. Technical fixes register in weeks, but content and authority build over three to six months, longer in competitive niches. A 30-day #1 guarantee is a tell that someone is selling you something other than SEO.

Common questions

What does SEO cost?
The SEO & AI-search launch package adds US$1,000–1,500 to a build. Ongoing technical SEO and AI-search upkeep comes with the Summit care plan, from US$1,190 a month, and with Peak. Keyword SEO is an add-on, priced on request.
How long until SEO shows results?
Technical fixes register in weeks. Content and authority build over three to six months, longer in competitive niches. Consistent monthly work beats sporadic big pushes, and a guarantee of fast rankings is a red flag.
Can you audit my current store?
Yes. Send me the URL and I’ll tell you plainly what’s decayed, what it’s costing you, and what maintaining it should look like. If you’re choosing a care plan, the audit is free.
Which SEO apps should I install?
Fewer than you think. An image-compression tool and a redirect manager earn their keep. Broad “SEO booster” apps usually cost more in performance than they add in optimization.

From the blog